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whats your paln b ?

Discussion in 'General Domain Discussion' started by findtim, Jan 10, 2014.

  1. findtim

    findtim Membership: VIP

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    auDA Member:
    Yes
    i can't recall the exact address as it was last year but it was something to do with digital TV to make sure my parents had the right equipment.

    tim
     
  2. Rhythm

    Rhythm Membership: VIP

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    Digitalready.gov.au?
     
  3. snoopy

    snoopy Membership: VIP

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    Would say .gov.au is a lot less confusing. Many people know it means government site and that most government sites use .gov.au.

    .net.au has no meaning/indentity, it is just another thing visitors have to try and remember. Not that .gov.au don't have significant bleed though, they do. A lot of people just have .com.au etched into their brain.
     
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  4. Rhythm

    Rhythm Membership: VIP

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    I can think of two meanings:

    interNET

    NETwork

    Do you have any hard evidence that .net.au bleeds to .com.au ?
     
  5. findtim

    findtim Membership: VIP

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    i think you are now flogging a deadhorse.net.au

    tim
     
  6. Rhythm

    Rhythm Membership: VIP

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    I think nobody has answered my question.
     
  7. James

    James Membership: VIP

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    It is a lower competition term, it is not hard to rank for something like this. Especially when you are connected with government agencies who are willing to link up juicy .gov.au links and when you have big money for sponsors you can re link.

    Personally they could have mixed up the anchor text use a bit and targeted drink driving related campaigns or any thing, example - https://ahrefs.com/site-explorer/backlinks/subdomains/whatsyourplanb.net.au%2F
     
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  8. findtim

    findtim Membership: VIP

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    yes james, they have some sites linking to them that can really influence how a NEW website is ranked.

    planb.gov.au , how much simpler is that to get across !

    tim
     
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  9. Rhythm

    Rhythm Membership: VIP

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    I know.
     
  10. snoopy

    snoopy Membership: VIP

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    Reminds me of .ws where the story was the meaning was .worldsite. Then later on it supposedly meant .website. For .net.au, it has no identity, you can't even tell me yourself what it actually means.

    .com, .com.au, these both mean internet, not .net.au.

    If you asked someone on the street, I'm trying to work out the internet site of company XYZ, do you know what the web address could possibly be? Do you think they'd say,

    "xyz.net.au, because .net.au means internet"

    .net.au means ".com.au was taken, we couldn't think up anything better".

    It is meaningless, an alternative when something else is gone.

    Here is an example, from the Google keyword planner

    Keyword Avg. monthly searches
    whirlpool.net.au 1900
    whirlpool.com.au 480
    www.whirlpool.net.au 720
    www.whirlpool.com.au 260

    Keyword Avg. monthly searches
    abc.net.au 60500
    abc.com.au 5400
    www.abc.net.au 22200
    www.abc.com.au 1000

    Plug in any popular .net.au and take a look and the search stats for corresponding the .com.au. I'd list more but I only know of two .net.au sites.
     
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  11. Shane

    Shane Membership: VIP

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    Regarding the .gov talk, since this is a state government campaign they'd have to use whatsyourplanb.nsw.gov.au.

    I'd say the net.au option is better than that one.
     
  12. findtim

    findtim Membership: VIP

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    interesting as i saw it in victoria so thats even more of a waste of money !

    tim

    further to that this would be just basic planning on the marketing, buy ONLY the TV zones you want it aired ! , i know tv stations do "filler ads" but it was the cricket so i can't see any short supply of companies a tv station would like to impress, i know when i was selling radio advertising if i could get my clients more freebies the more chance i had at selling them next months deal. i'd give local business first grabs rather then government as government was always an easy sell ( not their money )
     
  13. snoopy

    snoopy Membership: VIP

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    It seems to be a fairly common trait that when a well known site is using a .net.au it is often government related or a non profit of some type. I think the reason is above, "not their money" or don't care about poor marketing practices because they rely on donations/no revenue. Can you imagine BHP or Harvey Norman advertising as a .net.au? Not a chance. Most fish & chip shops wouldn't even use it.
     
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  14. findtim

    findtim Membership: VIP

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    as i was the one that started this thread i totally agree with snoopy, thats WHY i started the thread, it disgusting to do this when its OPM ( other peoples money )

    they still should be held accountantable

    tim
     
  15. Rhythm

    Rhythm Membership: VIP

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    .com(.au) is derived from COMmercial
    .net(.au) is derived from NETwork (which is what it 'actually means'

    They both connote internet.

    Is there a need for me to inform you what .au 'actually means'? Or do you just need a hint.

    If that is what you think.

    Bad example. Really bad example. Garbage In. Garbage Out.

    Surely you realise this?

    Next example is a little better.

    Firstly, I'm getting different numbers - but the discrepancy is negligible so I'll run with yours.

    So for ABC:

    ~93% of search for .net.au
    ~7% for .com.au

    Incidentally the .net.au ranks first for the .com.au search anyway therefore in reality no search traffic loss and the .com.au redirects to .net.au therefore no traffic bleed in search terms.

    So the question remains.
     
  16. Shane

    Shane Membership: VIP

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    Irrespective of traffic bleed or any other factor, I would still never build a real business using a net domain.

    Maybe that's just because I'm interested in domains? Maybe non-domaining people wouldn't care? I don't know...
     
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  17. snoopy

    snoopy Membership: VIP

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    This is the question you asked,

    Do you think those stats are not an example of .net.au bleeding to .com.au?
     
  18. DnEbook

    DnEbook Membership: VIP

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    abc is well advertised ………perhaps if everyone have their ad budget it would be a different extension, however i do see more and more .net.au's
     
  19. petermeadit

    petermeadit Membership: VIP

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    A huge number of people not understanding domains just going to the name reg page on some hosting provider, type in the name they want. The result shows a red cross beside .com.au but a green tick beside the .net.au. Within a few minutes they now have the name they think they wanted.
     
  20. DnEbook

    DnEbook Membership: VIP

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    which is fine for bobshomelawnmowingservice or dare i say DiscountDubboDentist