you still have to get past the "understanding" of new....dare i say WEIRD tld's
these "paid" for creations do not have market capitalisation or infiltration so davids.plumbing sounds great IF everywhere you looked all plumbers were using .plumbing and thats where i see the issue.
for me davidsplumbing.com.au is better or dubboplumbing.com.au
.bmw i have always stated is better then most, as it could be used for branches eg: dubbo.bmw , toorak.bmw , snoopy commented previously that there is a melbourne in florida so once again a small fail. but .bmw having THE COMPANY endorse it and most likely GIVE it away would make it succeed from a marketing point of view rather then a profitable point of view until you get the premiums like someone being allowed to own i3.bmw ! , z4.bmw etc but what really would they do with it ??????????? maybe hold it until its a famous as xj6.jag ?
would anyone prefer dubbo.bmw over dubbobmw.com.au ? most likely and thats not a trash of .com.au its just a fact if bmw got that strategy then it would work i think. as for all the rest i don't see them overly hurting the .com.au
tim