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AU Domain Marketplace eBranding Added

eBranding.com.au

Top Contributor
as an example i don't think pages like this comply http://www.ebranding.com.au/domains/thumbnail-com-au/
typing the domain name redirects you to this page.
or do the 2 little ads surfice?
http://screencast.com/t/n1qDJ1oZ4IXV
tim
Tim, I'm quite comfortable that it's compliant with auDA policy.

My previous articles on domainer.com.au have outlined the policy details (e.g. here: http://www.domainer.com.au/monetisation-101-part-2-parking/ and here: http://www.domainer.com.au/monetisation-101-part-1-au-policies/).

It's not about the quantity of ads - it's whether the content displayed relates to the domain:
“the content on the website to which the domain name resolves must be related specifically and predominantly to subject matter denoted by the domain name”.
 

eBranding.com.au

Top Contributor
Here's another screenshot showing the various elements that relate to the domain:
 

findtim

Top Contributor
i understand all that clearly, my remark was about just how little is needed to be compliant.
to push the point......with all due respect......it is however ironic that that the close relationship to the subject of the website is selling domains and then a minor monetisation on the domain page. my point being not about your website but about the rules in general that seem to make a joke of each other.

on one hand we say " not for the sole purpose of resale" and the other we have moretisation however small WHILST we have open aftermarkets, parking pages with for sales signs on them but saying ".it MIGHT be for sale......" and then the term "domainer" !

it just seems silly to me why we need to dance around the obvious process of trading domains these days.

tim
 

ErezY

Regular Member
Any comments if on the same page, instead of "make offer" you had "Buy now" for $xxx? Would that still be compliant? I guess the words "may be available to buy" would have do go.
 

eBranding.com.au

Top Contributor
i understand all that clearly, my remark was about just how little is needed to be compliant.
to push the point......with all due respect......it is however ironic that that the close relationship to the subject of the website is selling domains and then a minor monetisation on the domain page. my point being not about your website but about the rules in general that seem to make a joke of each other.
On your point about the "subject of the website"; eBranding.com.au is also a business which offers a range of online branding services, with a registered business name, ABN etc. Compliance (eligibility) is broader than just having related website content. I just thought that was worth clarifying.

On your comments about the rules (policies) more generally, I couldn't agree more, it's totally ridiculous. The Australian namespace is arguably one of the most regulated and complex in the world. I think there's lots of room for improvement.

I've talked about this before (see this article: http://www.domainer.com.au/monetisation-101-part-1-au-policies/), and this statement from the article seems to sum it up pretty well:
"My personal opinion is that usage should have no bearing on determining the eligibility of .au domain licenses (registrations), because all this does is limit the capacity for innovation. In an ideal world, the allocation criteria (see below) would be completely removed, focussing instead on registrant eligibility."​

Any comments if on the same page, instead of "make offer" you had "Buy now" for $xxx? Would that still be compliant? I guess the words "may be available to buy" would have do go.
It doesn't matter what wording you use. See my previous article here for more details: http://www.domainer.com.au/monetisation-101-part-2-parking/
Here's a pertinent excerpt from the article:
"Sticking up a ‘for sale’ sign will not contravene auDA policy. The Transfers (Change of Registrant) Policy (see section 3) allows registrants to both offer a .au domain for sale and to ultimately sell that .au domain, provided it was not registered solely for the purpose of resale.

If you’re willing to sell a domain, the best way to let people know is by flagging this on the parking page.
"​
 

findtim

Top Contributor
lets make it very clear that i wasn't having a go at demoniod, more so about the rules, after all it was auda that held back names like byronbay.com.au to " sell for profit" !!!!

tim
 

eBranding.com.au

Top Contributor
lets make it very clear that i wasn't having a go at demoniod, more so about the rules, after all it was auda that held back names like byronbay.com.au to " sell for profit" !!!!

tim
Thanks Tim. I understood the points you were making and there's certainly no offence taken :)
 

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