You really can't correlate search results with domain value. It just doesn't work. Search Volume is a completely different matter.
"to the gym" has 4.4 million results from Aussies pages, I'll go register tothegym.com.au and we'll start the bidding at $10k!
Google insights for search is good for trends (is it going up or down), Adwords Keyword Tool is good for volume. If you really want to do due diligence, and the term is towards the tail end, go ahead and get some adwords ads, bid high and see what impression stats you have after a day
Finally, if you are going to look at the number of search results, you might as well use intitle: "ladies gym", since this is going to cut out most of the incidental traffic. Even those with the most basic of SEO are going to make sure the phrase is in their title, and this cuts out all the noise of comments on blogs that happen to mention they like a ladies gym.
"to the gym" has 4.4 million results from Aussies pages, I'll go register tothegym.com.au and we'll start the bidding at $10k!
Google insights for search is good for trends (is it going up or down), Adwords Keyword Tool is good for volume. If you really want to do due diligence, and the term is towards the tail end, go ahead and get some adwords ads, bid high and see what impression stats you have after a day
Finally, if you are going to look at the number of search results, you might as well use intitle: "ladies gym", since this is going to cut out most of the incidental traffic. Even those with the most basic of SEO are going to make sure the phrase is in their title, and this cuts out all the noise of comments on blogs that happen to mention they like a ladies gym.
