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Infographic: Correlation vs Causation

Discussion in 'Resources & Success Stories' started by FirstPageResults, Oct 12, 2011.

  1. FirstPageResults

    FirstPageResults Membership: VIP

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    auDA Member:
    Yes
    Something to be considered when analysing data, especially when you are A/B or multivariate testing.

    For example, you may have been quick to blame the Panda updates for a drop in traffic or the state of the economy for a poor conversation rate.. but what other variables are at play?


    [​IMG]


    Created by SEOmoz (Copyright ©2011).


    And here is a practical Ecommerce example:

     
  2. nina

    nina Membership: VIP

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    auDA Member:
    Yes
    Very, very nice article - thanks for posting that information here!

    Nina