Google Marketing Platform

[chris]

Old news for some, but I've already had a few questions about this one, Google AdWords, DoubleClick and some other marketing tools (Data Studio, Tag Manager etc.) are being rolled out under the new brand "Google Marketing Platform".

They're holding a live stream on July 10:

We’ll be sharing more about Google Marketing Platform and Display & Video 360 at Google Marketing Live. Sign up to watch the live streamed keynote on July 10, 9:00 a.m. PT / 12:00 p.m. ET.

You can read more about it here:

https://www.blog.google/products/marketingplatform/360/introducing-google-marketing-platform/

and..

https://marketingplatform.google.com/about/