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Competitor reporting

Discussion in 'SEO & SEM Discussions' started by findtim, Feb 4, 2017.

  1. findtim

    findtim Membership: VIP

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    auDA Member:
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    I was asked this week about SEO and directories, i know the answers to directories and gave my usual answer for SEO and that is " i don't do seo"
    anyway, i'm starting a new directory this month and decided to get a profile of my 1 and only real competitor in organics, even the adwords businesses i don't care about.
    the report came back and i have had a great laugh ( sorry, at someone elses expense....my competitor)

    the site is RIDDLED with backlinks to spam sites selling viagra etccccccccccc, articles written about the drugs with links to paypal, just really a piece of crap obviously giving them a false veiw on their sites stats as i know what the stats should be and 3/4 quarters of thier traffic is going to the hidden posts on viagra etc.

    a bunch of other things in the report, anchor text, mainpage, trust flow etc all adds up to a mess. GREAT news for me to build a strategy to gain the number 1 google ranking from them, in a reasonably uncompetitive market yet very lucrative.

    what it really brings home for me is you should be doing a competitor style analysis on yourself ! and i am sure most people do not, this way you may find out some home truths.

    tim
     
    eBranding.com.au likes this.
  2. James

    James Membership: VIP

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    If you are a big brand you probably want to do some type of toxic link audit on a weekly or monthly basis.
     
  3. findtim

    findtim Membership: VIP

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    small brand/no brand/local brand this one.
    shows an easy target to get those links in and basically they will sit forever.
    you could build a HUGE link network cocerntrating on these type of sites.

    tim
     
  4. ttfan

    ttfan Membership: Community

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    What did you use to get the profile?
     
  5. findtim

    findtim Membership: VIP

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    because i didn't really care about it i just used fiverr