When is an acronym too long?

[Data Glasses]

http://www.msn.com/en-au/news/world...-plane-identified/ar-BBbVCrA?ocid=mailsignout

 

[eBranding.com.au]

I work in government, so it seems pretty standard to me!

 

[FPForum]

lol...yea, 6 letters might be a little much!