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Website Boundaries and Inorganic Site Structure Update

chris

Top Contributor
Good reading from the Bing Webmaster blog that will be of interest to anyone interested in domain metrics and search, addressing the problems of subdomain leasing, subfolder leasing and private blog networks.

In the first article of this series, we are introducing a new penalty to address “inorganic site structure” violations. This penalty will apply to malicious attempts to obfuscate website boundaries, which covers some old attack vectors (such as doorways) and new ones (such as subdomain leasing).

https://blogs.bing.com/webmaster/november-2019/Some-Thoughts-on-Website-Boundaries

When subsequent articles are published I'll share them here too.
 

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