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Schoolies and UnleashedTravel.com.au

chris

Top Contributor
This article reminded me of the discussion on Schoolies last week. It shows us that there are always opportunities out there.

Three weeks. Six million dollars. And one really big party. That's the model behind the business of Jot Lynas, co-founder of Unleashed Travel, which specialises in overseas destinations aimed at 'schoolies'.

In the first year, the three business partners roped in family members to supervise the kids. By 2009, Lynas left his full-time job to focus on the business, operating out of his spare bedroom.

Fast forward four years and Lynas and his crew of 35 staff will be supervising about 3000 school leavers this year. The biggest resort holds 550 people, the smallest hosts 60. The average group size is 250. This financial year, the business expects to turn over $6 million. The company was named by BRW as one of Australia's 100 fastest growing startup businesses in 2011 and 2012.

The full article at The Age:
http://www.theage.com.au/small-busi...or-schoolies-entrepreneur-20121025-286sn.html

The Unleashed website:
http://unleashedtravel.com.au

Cheers,
Chris
 
Last edited:

ScottNugent

Top Contributor
I'm unsure if people understand the scale of schoolies. Each year there are 70000 kids who all want to go somewhere and are willing to pay big money for it. I think the preconception of "only three weeks a year" is wrong. Often the whole of the HSC year is spent with the promise, idea, and goal of schoolies and hence it is a great market.
 

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