Panda 4.0 roll out

[helloworld]

https://mobile.twitter.com/mattcutts/status/468891756982185985

Anyone noticing any changes in ranks?. I saw quite a few rank changes, some temporary, some places promotions.

Haven't paid much attention to competitors yet. It will be interesting to see how this goes. I've had a few vertices pretty stagnant of late.

Also noticed nod site took a hit recently for main terms. Not sure if related tho

 

[Shane]

My biggest site was hit pretty hard. No idea why at this stage.

 

[James]

One client we have who is on the larger side 300-400,000 UV a month with US/ AU targeting seems to be benefiting from the recent updates. Yet it is early to call it could be the calm before the storm and we are only tracking 500~ KW at this stage I need to check my other tools which have 5000 ish keywords then do more analysis.

A interesting not from the US is that eBay seems to have been hit VERY hard -
http://moz.com/blog/panda-4-payday-loan-2-and-ebays-very-bad-day

James.

 

[helloworld]

Yea I just read a similar article on ebay getting hit. This one is rather amusing as it points out their inadequacies in PPC.

http://www.wordstream.com/blog/ws/2014/05/21/panda-4?utm_content=buffer7a7bb

 

[James]

Here are some findings from one specific client -

http://prosperitymedia.com.au/google-tweaks-algorithm-panda-4-0-australian-analysis-project/

James.

 

[James]

Some additional analysis on who was hit from this update - http://prosperitymedia.com.au/australian-aggregators-affiliates-hit-hard-panda-4-0/

 

[eBranding.com.au]

Thanks for sharing the case studies