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.NZ CEO rejects claims Direct Registrations have been a disaster

Discussion in 'Domain News' started by snoopy, Sep 12, 2017.

  1. snoopy

    snoopy Membership: VIP

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    Chief Executive of NZRS (.nz) Mr Jay Daley has gone on the defence regarding the growing claims that .NZ direct registrations have been a failure and done damage to the New Zealand cctld.

    http://www.domainer.com.au/a-quick-and-easy-way-to-grow-au/#comment-4214

    His chart (below) is very interesting because the direct registration proposal in NZ started in late 2012 and as we can see that is when growth dramatically fell according to Jim’s chart,

    See the NZ DNC's press releases about direct registrations and note the dates,

    This looks to be the key one here,

    Screen Shot 2017-09-12 at 11.01.14 am.png

    DJexPIpV4AELOjF.jpg-large.jpeg

    I have invited Jay Daley to come to Dntrade to discuss .NZ direct registrations.
     
  2. Scott.L

    Scott.L Membership: Trader

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    auDA Member:
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    It would be good if he could provide Stats on the ratio of ownership that makes up those .nz numbers - what is the ratio of .co.nz registrants that also registered the .nz extension, and out of those (.co.nz registrants) how many abandoned one or the other extension at renewal. I would guess approx. 3 to 5% are new registrants. Therefore, the actual growth rate is very low even though the data can look like the extension is growing.
     
  3. snoopy

    snoopy Membership: VIP

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    Yes would be good to know.

    They did have some data on registrations in .nz but not in .co.nz. I think it was something like 27% from memory.
     
  4. Andrew Wright

    Andrew Wright Membership: VIP

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    I would say the decline is due to this...
    http://searchengineland.com/library/google/emd-update
     
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  5. Andrew Wright

    Andrew Wright Membership: VIP

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    auDA Member:
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    http://searchengineland.com/verisig...p-in-domain-registration-renewal-rates-137739
     
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  6. Shane

    Shane Membership: VIP

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    auDA Member:
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  7. snoopy

    snoopy Membership: VIP

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    Agree on this being a factor though what I wonder about is the extent of the fall, e.g. from 10% (which was steady over several years), then down to 2% in about 9 months. I think this is larger fall than any other tlds. (.com.au is just a steady slide downwards from 2007 by comparison-.com.au attached).

    Then they have got the launch year of .nz where they had high growth over the year as would be expected. Then back to 2% and a rise to 4%.

    I suspect the recent increase to 4% growth is possibly related to extra registrations due to the March .nz deadline (and later name release?) and could be temporary.
     

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  8. ttfan

    ttfan Membership: Community

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    Perhaps a factor, but considering how poorly the majority of business owners (and domainers to some extent) are educated on what Google requires for ranking, I very much doubt this can be a the major influence.