multilingual sites

[helloworld]

I have some clients that would like to attract users who read Chinese Traditional and Simplified. I have found someone who can translate the content. Just wondering how I should set this up? I was thinking of cloning the website and adding to subdomains and adding tabs at the top of the page for the different language pages. Or instead of sub domains, would /path be better?

Thoughts?

 

[findtim]

for a search engine point of view? or a function point of view
in my experience for SEO subdomains were the go @ 2007 - 2012 and it all died for me , then i switched to /folder which worked very well, this has now since died as well.

from a function point of view where you have a chinese FLAG to click on, i'd go down the folder path as i think it may still be valid
you might want to look into chinese charactor domain names, pushing them to something like that could be advantageous ?
tim

 

[James]

The question is do you want the site attracting Chinese visitors in china?
Or Chinese visitors in Australia?
How do Chinese visitors in Australia search?
- You need to ask yourself these questions.
With this niche it is not as simple as translating a website if you want to have Chinese visitors coming to the site, you need a local writer, you need a .cn domain and you need a site hosted in china.
Also does the client have in house Chinese staff to deal with leads? This is a mistake many businesses make my friend owns an agency that deals only with Chinese Marketing.

 

[helloworld]

The question is do you want the site attracting Chinese visitors in china?
Or Chinese visitors in Australia?
How do Chinese visitors in Australia search?
- You need to ask yourself these questions.
With this niche it is not as simple as translating a website if you want to have Chinese visitors coming to the site, you need a local writer, you need a .cn domain and you need a site hosted in china.
Also does the client have in house Chinese staff to deal with leads? This is a mistake many businesses make my friend owns an agency that deals only with Chinese Marketing.

2 sites in question.
1 wants parents to become part of the process, as they have the money and from experience they are located in Hong Kong/China. So the marketing is local, the search strategy is not os based.

Second site, is also local but has a lot of *asian clients. Already has staff that speak the language.

 

[James]

2 sites in question.
1 wants parents to become part of the process, as they have the money and from experience they are located in Hong Kong/China. So the marketing is local, the search strategy is not os based.

Second site, is also local but has a lot of *asian clients. Already has staff that speak the language.

Yeah sounds like you are on the right direction, wechat/weibo brand pages also can be a good strategy for local customers as well something to think about.