i buy for both
i think i confused you between "exacts" a number and EMD a domain name, i still believe strongly in EMD but i do't chose my purchases based on what google says is th eamount of people directly typing in the MED
especially .net.au which i have about 4 of and only because i own the .com.au as i think they are really saying the exacts are of the .com.au which would mean the .net.au gets no traffic.
as for research, yes i have over the last 10 years and with both up and down stats on google comparison, thats why i don't trust them, i don't ignore them, but as i said i don't buy because of them.
tim