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Google adopts SSL default - drops search query data

Discussion in 'SEO & SEM Discussions' started by FirstPageResults, Oct 20, 2011.

  1. FirstPageResults

    FirstPageResults Membership: VIP

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    auDA Member:
    Yes
    This has been a big talking pointing over the last few days in the search community, so I'm sure some of you have already seen it.. but it still sucks.

    Google has decided to default all logged in users to SSL, meaning their search queries will now be encrpyted and as a result the keyword referral data will no longer be available in Google Analytics.


    Google is claiming that only 10% of it's users are logged in, but this is a worrying sign for the future as undoubtedly SSL will be further rolled out - which is a good thing.. it's just a shame the referral data drops off when users go from https to http URLs.

    More:

    http://googleblog.blogspot.com/2011/10/making-search-more-secure.html
    http://analytics.blogspot.com/2011/10/making-search-more-secure-accessing.html
    http://www.davidnaylor.co.uk/outcry-from-seos-as-google-hide-keyword-info.html
    http://www.seobook.com/false-privacy-claims
    http://www.seroundtable.com/google-ssl-drops-query-data-14188.html
     
  2. paz

    paz Member

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    Well....that sucks.