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eCommerce success!

Discussion in 'Resources & Success Stories' started by neddy, Apr 10, 2011.

  1. neddy

    neddy Membership: VIP

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    auDA Member:
    Yes
    I have just read an article about Bodybuilding.com

    Obviously a category killer domain name, but it's what they have done with it that's important - imho.

    Their website is fantastic - and I say that not just because of looks or functionality (they have both),
    but for the fact that "Joe Public" thinks it is fantastic.

    Why do I say that? Because they have shipped over 7,000,000 orders. That is not a typo.

    The moral to the story? "It's not what you've got, but how you use it"! ;)

    Most of us have one or more "good domains". Are we using it / them properly?
     
  2. paz

    paz Member

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    It is the category killing name that meant they could build a very large community they they leveraged into sales on their store. They also have a very good affiliate program!

    Wish I had a few of these names!
     
  3. payattention

    payattention Archived Member

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    I remember when this site was sold but I can't remember how much for. The new owners pretty much removed the steroid section of the forum instantly. I also remember their warehouse got raided but I'm not sure if that's under the old owners or the new ones. Not that anything funny was going on but was very interesting at the time.

    Anyway.. I'm 'mirin their website brah.
     
  4. jam

    jam Membership: Trader

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    Use this site often.
    One of the best uses of a great domain name, its got a great store and community.

    Wish there were some similar Australian sites.
     
  5. James

    James Membership: VIP

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    Zyzz bodying building Facebook pages/community is what Aussies have to offer LOL