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DigitalCameras.com.au for sale on netfleet

Discussion in 'General Domain Discussion' started by DomainNames, Feb 11, 2011.

  1. DomainNames

    DomainNames Membership: Community

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    Just noticed this for sale on netfleet. Great name they say turning over $1 million a year in sales. Bid on netfleet is $1000. Buy now price $500,000

    http://www.netfleet.com.au/index.php?a=d&id=35939

    What would it be worth if they do $1 milion turnover?

    Out of my budget but awesome name
     
  2. Shaun

    Shaun Membership: Community

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    Margins on cameras are very tight, turnover is impressive, I'd be interested to know net profit.

    Then it would be a multiple of net profit.
     
  3. Shane

    Shane Membership: VIP

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    auDA Member:
    Yes
    Near impossible to value based on turnover alone, you'd really need to know the profit figures.

    They may sell 2,000 cameras at $500 each to hit the $1m mark, but the question is how much margin is in each sale?

    Great domain though.
     
  4. Shane

    Shane Membership: VIP

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    auDA Member:
    Yes
    You beat me to it!
     
  5. geodomains

    geodomains Membership: VIP

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    auDA Member:
    Yes
    Not even ranking #1 for the term, so potential to improve turnover, nice website to.
    You'd expect it to be making $100k on a turnover of 1 million, so really $500k is about right.
    Anyone buying would do due-diligence.

    Don
     
  6. WG2010

    WG2010 Archived Member

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    Does anyone but enthusiasts buy digital cameras nowadays?

    I think it's interesting to note that search volume for that niche continues to drop year on year (2003-2007 tanked big time) although it has leveled out a little over the past 2 years.

    I'm not saying the business is worthless but with so many Australian's carrying around an iPhone (or comparable phone) with them which sports 720p high definition recording and a 5MP camera, where's the real need for a camera in addition to a mobile phone?

    The best camera is the one you have with you and that is increasingly a mobile phone. The future doesn't look as good for camera sales which is what I think prompted them wanting to sell the business.
     
  7. DnEbook

    DnEbook Membership: VIP

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    this is the marketplace for the forum .........not netfleet
     
  8. snoopy

    snoopy Membership: VIP

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    I think it is still a very mainstream product, I don't think people see mobile phone cameras as being suitable for taking photos that they are likely to keep, as opposed to uploading to facebook etc.

    My first thoughts though were that as a term this is likely to eventually die, like "stereo tv" for example.
     
  9. DavidL

    DavidL Membership: VIP

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    Absolutely! I love my camera and wouldn't consider myself an enthusiast. I'll always have one (or even 2)

    I suspect this isn't because people are buying less but increasingly don't feel the need to add the qualifier 'digital' - all cameras are digital now.
     
  10. Rob Johnson

    Rob Johnson Membership: Community

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    Totally agree, I'm defiantly no enthusiast and I own one. Personally I got sick of crappy photos from inferior cameras. You just can't beat the photo quality of these cameras.

    Great name, I' m going talk to the bank manager right now, just kidding.:D
     
  11. WG2010

    WG2010 Archived Member

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    I agree that they are still very mainstream but faced with reduced margins and reduced search volume, is it a good purchase? Even if I had the money, I wouldn't be buying this business as there is little potential for growth (IMO).

    I think the majority of people are quite happy to use their phone and Facebook as their digital photo book. This is only compounded by the absolute surge in photo apps for the iPhone.

    I just think at this point in time, phone is synonymous with camera and eventually computer as well. I'd say the term phone will win out in the long term.

    I wouldn't personally consider you the average user. At 2 or more, you're definitely an enthusiast.

    I spent 15 minutes looking at various keywords on trends and I can't find a single one that is trending upwards. Cannon, Leica, Nikon are slightly declining with Kodak tanking big time.

    Cameras is also on the decline so it's not just an issue of people dropping digital from their search phrase.

    While this picture is only local, it's the same trend world wide. While our own individual circumstances will differ, I think it's better to look at the industry as a whole and how people take photos these days when evaluating it.

    Anyway, just playing devil's advocate :)

    [​IMG]
     
  12. WG2010

    WG2010 Archived Member

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  13. DavidL

    DavidL Membership: VIP

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    auDA Member:
    Yes
    OK convinced!
     
  14. Bacon Farmer

    Bacon Farmer Membership: VIP

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    I don't agree, handy snappers might be going the iphone route but geeks are going hard core.

    Digi SLRs and tripods are common as dog shit in the CBD.

    "Among DSLR cameras—used more by professional photographers in the past—falling prices will spur increased adoption by consumers that are now able to make the upgrade."

    Doesn't Problogger make his dough from this stuff?
     
  15. cherrytron

    cherrytron Membership: VIP

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    I would also assume a decline simply because most 'regular' people would buy one and then not feel or understand the need to upgrade (to higher megapixel or whatever) because for whatever reason they have the camera (capturing moments and viewing them on PC mostly and printing the odd picture) the purpose is fulfilled by most digital cameras, even old ones. Also the life cycle is probably quite high because they don't get used a lot, so don't break often and while replacement batteries are available and their storage is still compatible with their computers, no need to upgrade. Standard people with older memory stick / compact flash cameras might upgrade with their PC life cycle as most new laptops generally have SD/MMC card readers.
     
  16. snoopy

    snoopy Membership: VIP

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    Is the life cycle long? First one I had last maybe 3 years before the screen went (wasn't used that much). I'm on to my second which I've had for maybe 2 years now.
     
  17. shags38

    shags38 Membership: Community

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    "Digital Camera" returns more search results than any other form of Camera inquiry other than Camera itself. The term Digital Camera will stay around for a long time yet because there is a sizable market for SLR cameras in their various forms. The typical digital camera that you and I use is slowly being classified as a point and shoot digital camera, but still "digital".

    I can't wait for 3D Cameras to grow in demand - a couple of years down the track I would think they will be fairly commonplace (as will 3D Computers / Laptops / Tablets / Phones. I say that because I have 3DDigitalCameras.com.au as well as the singular amongst a number of 3D Camera domain names (3DCameras3D.com.au - DigitalCameras3D.com.au - Cameras3D.com.au and a few dot coms as well) - I sincerely hope they get their 500k !!
     
  18. shags38

    shags38 Membership: Community

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    Firstly the article was written in Ireland ..........:D

    Secondly it is a cyclical thing - phone cameras are undoubtedly having an affect on digi cam sales however the digital camera is about to undergo a dramatic turnaround with 3D. When 3D Cameras and 3D Computers align then watch out for a substantial revival (referred to as "future" 3D very briefly in the article). As much as Phones will have (already have) 3D Capability they will be no match for a dedicated 3D Digital Camera. Just wait till they put a phone in a 3D digital camera. The 3D capability of a 3D Phone will be ok, but limited by comparison.

    Additionally I think to be fair you need to add in search queries for the new specific "sub species" of digital cameras such as DSLR and others to get a whole of picture picture.

    Also I think the numbers need to be looked at in perspective, that being our perspective(s) - there is a decline in sales but the numbers are still humungous!!! It is like saying there is a 700% growth in the search term purple people eaters and you own that name, but the base searches are not enough to warrant a mention - plus 700% on virtually nil is a virtual 700% growth. I will take a momentary / cyclic 10% decline in digital camera figures as an owner of that domain any day. Digital Cameras will bounce back just like Laptops are after the iPad (Tablet) initial onslaught - they are chalk and cheese as are a phone with a camera capability and a dedicated camera.
     
  19. snoopy

    snoopy Membership: VIP

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    The only one that would really make sense is 3dcameras.com.au, all this other stuff is a jumbled mess of extra unnecessary keywords and terms in the wrong order. If 3dcameras.com.au is taken that does not mean registering 3dcameras3d.com.au is a good idea.
     
  20. WG2010

    WG2010 Archived Member

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    If general consumers won't buy a 3D TV, they sure as hell aren't going to shell out $$$ for a 3D camera. I also disagree that cameras will outpace phones as phones are constantly improving and within a couple of years will have DSLR quality. Speaking of DSLR, it's trending upwards and in a big way. It's the keyword replacement for digital cameras.

    I don't know where you get your growth statistics shags, I at least try to support my arguments with data from Google. It doesn't matter where the article was written because that keyword has trended down worldwide. In other words, there is a change within the industry that is occurring globally. I'm not sure how else I can water it down for those who only understand gorilla math.
     
    Last edited: Feb 17, 2011