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auDA News - Who else was Misled and now can see it?


Top Contributor
The sad fact is most people did not attend the auDA PRP meetings and missed the biggest bombshells ever. The absurd suggestions, The questionable claims and statements by PRP members, The Shut down of Questions and ability to speak in Melbourne... A total fiasco I have never seen in my life after thousands of meetings that where supposed to be professional and interactive !

The PRP meetings showed that die hard Yes for the .au realise they have been MISLED and now they firmly say NO as the biggest advocates for NO.

Wake up people.

Do not believe the false and misleading things you may have been told, the Yes Only vote propaganda and the Pro Forma Yes Only survey and voting forms..!!

This is why they are trying as hard as they can behind the scenes to push it in fast before MORE people realise it is a scam.



"By: Robert Kaay
I feel mislead about PRP agenda

My phone doesn't stop ringing at the moment from domain name owners noticably upset and terrified as to what is soon to become of the current PRP's discussion points.

If the prefered discussion points the PRP have been actively promoting across Australia over the past few weeks come to fruition, I honestly believe this will be the death of the current premium value and TRUST of Australian domain names.

Let's not forget here, last year, Australia had 3 of the Top 10 biggest ccTLD sales, internationally. In fact, we had the second-highest selling ccTLD for 2017. This means we beat .co.uk(,) .uk(,) .de (Germany), .br (Brazil), .co.nz and .nz(,) .cn (China)... Check here for proof (bottom half of document).

So, as you can see from that link, Australian domain names are valued above and beyond almost all other ccTLDs across the world. Our domain names are seen as powerful, premium, valuable and trustworthy.

And here you have this current commitee of Policy Review Panel members, putting out their discussion points (read what they intend here) that, if fully implemented, has the potential to absolutely destroy the 28-year value Australian businesses have invested in the .COM.AU BRAND.

And if that happens, we won't be able to turn back the clock!

And it's because of the discussions points that are currently being lobbied by the current PRP that makes me feel like I've been mislead. Makes me feel like the whole thing has been set up as a trap.

To trap all Australian business domain name holders into believing Direct .AU Registration is going to be a good thing. When, if you truly think about it, it clearly isn't.

EVERYONE I talk to about this, can't believe what is being discussed by the PRP. But don't take my word for it. Please share this article and tweet and phone your business colleagues about this subject. Get their opinions on it. If they don't know what's going on, please lead them here, so they can check out the various links and get up to speed, before it's too late.

And, when is too late?

You will see on Page 8 of auDA's PRP Issues Paper that every Australian domain name holder has until 4th March 2018 to have their say.

That's not far from now!

I feel mislead. And like I've walked into a trap.

I feel this way, because it was assumed by everyone who knew the PRP were preparing discussion points about implementing Direct .AU Registration, that there would be NO NEED for a CUT-OFF DATE (the date people are no longer eligible to claim their direct .AU) because the existing .COM.AU holders would simply be given their matching .AU domain name FOR FREE.

This was talked about by everyone in the industry, by small to medium business owners, and also publicly stated by auDA themselves! (I will get into this in my next article, tomorrow.)

Every Australian business owner was believed THERE WAS NO NEED TO WORRY about Direct .AU Registrations coming into being.


So, as for me-personally...

Over the last two years, I have been vocal that I am (was!) PRO-DIRECT .AU REGISTRATIONS.

It was assumed, as I mentioned above, that there was nothing to worry about. So, that would be fine. All Australian domain names and email addresses would simply be shortened. Existing domain name owners could tell people they no longer had to use the ".COM" in their domain name or email address from now on.

It was and still is the logical way forward.

In the same way that no one types the "WWW" acronym before a web address anymore, when they type the domain name straight into the navigation bar at the top of their web browser.

Think about that.

There's no need to type "www" anymore.

In the same way we all thought there would soon be no need to type the ".com" into our Australian web addresses or emails anymore. With the implementation of Direct .AU(.)

Instead of www.realestate.com.au - with the WWW and the .COM in their Australian online presence, we were FINALLY set to streamline their domain to the simple and aesthetically pleasing: realestate.au




But, not if the current PRP have their latest version of discussion points taken seriously.

I have no choice but to now publicly come out and say, I no longer have any faith that Direct .AU Registrations are going to be a good idea. In fact, I feel that implementing Direct .AU Registrations are now going to do nothing but damage the reputation, value and trust of our Australian domain name ccTLD. auDA need to reverse their decision, about bringing Direct .AU Registrations into existence. It's clear this just isn't going to work.

If you agree with this statement, this is how you do something about it.

1) Please share this article so one day 2.1 million Australian business owners don't just suddenly hop out of bed and say, "What the hell just happened?!"

2) Please copy and paste the above paragraph into an email, along with your own opinion to: policy.review@auda.org.au by Sunday 4th March 2018."

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Top Contributor

"Australian privately run domain regulator auDA said it would like to see more local companies supporting the nation's top level commercial domain suffix, .com.au. "

"Some of the bigger companies should be demonstrating to their customers and their fellow businesses that they support the Australian market, and advertising and branding a .com.au name does that", auDA

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Top Contributor
I wonder who was whispering in his ear that it would be okay for .com.au owners?

The walls have ears....

Many people where told to vote Yes and to trust people the .com.au would get the .au automatically reserved PLUS Free....No auctions, No lottery... Impossible.. NEVER.. we where told.. now here we are at the PRP meetings and we hear and read it... CRAZY.

Luckily when needed a lot of evidence will be able to be submitted.... if needed. The "ACE CARD".... "Smoking Gun"... with DNA and fingerprints..

auDA and the auDA Board should take some advice and avoid all of that....It will probably not end well for them as an organisation or some individuals may have issues themselves to worry about from what they have done and said..while in their positions before or now.

Is Brett Fenton and Melbourne IT's agenda running the auDA PRP agenda to push this in? Reading past submissions and public materials I can certainly see some links...

Sorry Brett a lot of people say you are a nice guy but you need to resign off the PRP and so does Melbourne IT ( and associated entities) . This was a very clear issue for many people and I think it voids a lot of what has been happening.. yes there is a lot more out there I could cut and paste word for word. It does not look good for auDA or the PRP process.
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Top Contributor
"Is Brett Fenton and Melbourne IT's agenda running the auDA PRP agenda to push this in? Reading past submissions and public materials I can certainly see some links..."

Brett Fenton has been a director of auDA, is on a number of names panels and is currently the Chief Customer Officer of Melbourne IT Group.

It seems they even said the words "lets push for this change" themselves!

"We strongly encourage everyone to vote to support the change. Australia is behind the rest of the world in many things, but let’s push for this change!"

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