Chris the reality is you hardly ever buy on the drops so it doesn't really affect you so you can wax lyrical about businesses not needing to care about their clients opinions and even start believing it yourself.
I would have to agree with Ned on this one as i dont see the relevance of a 'highest bid' that is 3 years old that you have to beat to get the ball rolling again. Maybe an archive section for the history of bids might work.