Investing with .com.au

So I was just having a read of the latest Behind the Dot magazine by Ausregistry. I found it interesting how on page 6 they were boasting about how sought after short, generic, keyword .com.au domains are and even boasting 5 and 6 figure sales prices.

However I thought that you are only meant to register .com.au if the domain is related to your business and you are using it to build a website for your business, not for investment purposes on the domain name.

Is it just me or does this seem contradictory? I'm new to domaining in general and just trying to get my bearings with the .com.au market and whether it's worth investing.

It seems like it's a bit of a grey area. Checkout idealsolutions.com.au <-- is this how people are getting around holding .com.au with no real business implemented on the domain?

Many domains are monetized by parking, others may explain this a bit more

auDA Domain Monetisation Policy
Domainer Article on au Domain Monetisation

Scott7 said:

auDA Domain Monetisation Policy
Domainer Article on au Domain Monetisation

Click to expand...

Thanks
That was pretty clear.

Ricky said:

I found it interesting how on page 6 they were boasting about how sought after short, generic, keyword .com.au domains are and even boasting 5 and 6 figure sales prices.

Click to expand...

.com.au is a not a strong market, highest reported sale in 2016 is 16k. It is the dominant extension for actual usage but for resale it has never been great and it has weakened a lot since 2012 (mainly due to Google ranking changes for keyword domains).